{"id":11006,"date":"2025-05-25T09:06:41","date_gmt":"2025-05-25T09:06:41","guid":{"rendered":"https:\/\/lui.si\/?p=11006"},"modified":"2025-05-26T10:42:06","modified_gmt":"2025-05-26T10:42:06","slug":"marketing-bootcamp-2","status":"publish","type":"post","link":"https:\/\/lui.si\/en\/dogodki\/marketing-bootcamp-2\/","title":{"rendered":"Marketing bootcamp"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11006\" class=\"elementor elementor-11006\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-194d114b e-flex e-con-boxed e-con e-parent\" data-id=\"194d114b\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7cf2f08 e-con-full e-flex e-con e-child\" data-id=\"7cf2f08\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46b07a1 elementor-widget elementor-widget-text-editor\" data-id=\"46b07a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Program te vodi od osnovnih pojmov in strukture digitalnega marketinga do konkretnih metod za testiranje, merjenje in optimizacijo kanalov z jasnim ciljem: podpreti rast tvojega podjetja z u<\/span><span data-contrast=\"auto\">\u010d<\/span><span data-contrast=\"auto\">inkovitimi, podatkovno podprtimi marketin\u0161kimi odlo<\/span><span data-contrast=\"auto\">\u010d<\/span><span data-contrast=\"auto\">itvami.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><b><span data-contrast=\"auto\">Program je namenjen start-upom, ki so vpisani v register inovativnih podjetij.\u00a0<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><h2><b><span data-contrast=\"auto\">PROGRAM<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2><h3><b><span data-contrast=\"auto\">Sobota, 7. junij\u00a0 &#8211; Marketin\u0161ke osnove + Traction<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h3><ul><li><span data-contrast=\"auto\">9:00\u201310:00 | Uvod v osnove digitalnega marketinga (Manca M\u00fcller)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">10:00\u2013 12:00 | Traction &amp; Bullseye metoda 1.del (Sanja Zepan)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">12:00 \u2013 13:00 | Kosilo organizirano na LUI<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">13:00 \u2013 15:00 | Traction &amp; Bullseye metoda 2.del (Sanja Zepan)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><\/ul><p><span data-contrast=\"auto\">Dan bomo za\u010deli s kratkim, a celovitim uvodom v temeljne principe sodobnega marketinga. Namen je zagotoviti skupno izhodi\u0161\u010de in poenoteno razumevanje klju\u010dnih pojmov, orodij in pristopov, ki jih bomo kasneje nadgradili z naprednimi metodami in prakti\u010dnimi vajami. V nadaljevanju sledi tema \u201cTraction\u201d in Bullseye metoda Gabriela Weinberga. Udele\u017eenci bodo spoznali 19 razli\u010dnih marketin\u0161kih kanalov ter se nau\u010dili, kako jih razvrstiti v tri kroge (notranji, srednji, zunanji) za u\u010dinkovito identifikacijo naju\u010dinkovitej\u0161ih kanalov<\/span><b><span data-contrast=\"auto\">.\u00a0<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><b><span data-contrast=\"auto\">Cilj dneva: <\/span><\/b><span data-contrast=\"auto\">udele\u017eenci oblikujejo individualni na\u010drt testiranja najbolj obetavnih marketin\u0161kih kanalov za svoj produkt ali storitev. Izberejo 2 do 3 kanale, pripravijo na\u010drt aktivnosti ter dolo\u010dijo pri\u010dakovane rezultate in cilje.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><h3><span data-ccp-props=\"{}\">\u00a0<\/span><b><span data-contrast=\"auto\">Sreda, 11. junij\u00a0 &#8211; Marketin\u0161ki lijak in merjenje uspe\u0161nosti<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h3><ul><li><span data-contrast=\"auto\">13:00\u201315:00 | Marketin\u0161ki lijak in merjenje uspe\u0161nosti (Matic U\u017emah)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">15:30 \u2013 16:00 | Odmor, malica<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">16:00\u201318:00 | Q&amp;A in povzetek dneva<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><\/ul><p><span data-contrast=\"auto\">Osredoto\u010dili se bomo na postavitev marketin\u0161kega lijaka in merjenje uspe\u0161nosti kampanj. Udele\u017eenci bodo razumeli osnovne koncepte marketin\u0161kega lijaka in njegovih faz (zavedanje, interes, odlo\u010ditev, akcija, zvestoba). Spoznali bodo klju\u010dne metrike in KPI-je, kot so CAC, LTV, konverzijske stopnje in retencija strank. Prav tako bodo pregledali analiti\u010dna orodja (Google Analytics, Facebook Pixel, CRM sistemi\u2026) ter nastavili sledenje uporabni\u0161ki poti. V prakti\u010dni delavnici bodo v praksi nastavili marketin\u0161ki lijak in povezali analiti\u010dna orodja.<\/span>\u00a0<\/p><p><b><span data-contrast=\"auto\">Cilj dneva<\/span><\/b><span data-contrast=\"auto\">: samostojno meriti in optimizirati svoje marketin\u0161ke aktivnosti.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><h3><b><span data-contrast=\"auto\">Petek, 13. junij\u00a0 \u2013 Napredne marketin\u0161ke strategije in pregled rezultatov testov<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h3><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"auto\">9:00\u201312:00 | Napredne marketin\u0161ke strategije (Sanja Zepan)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">12:00-13:00 | Odmor, malica<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><li><span data-contrast=\"auto\">13:00 \u2013 14:00 | Pregled rezultatov testov (Sanja Zepan)<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li><\/ul><p><span data-contrast=\"auto\">Tema bo pregled rezultatov marketin\u0161kih testov in napredne strategije. Udele\u017eenci bodo predstavili svoje ugotovitve, diskutirali o skupnih trendih ter prejeli povratne informacije. Osredoto\u010dili se bomo na optimizacijo in skaliranje uspe\u0161nih kanalov z uporabo A\/B testiranja, personalizacije in segmentacije ob\u010dinstva. Pogovarjali se bomo o naprednih marketin\u0161kih strategijah, kot so growth hacking, uporaba umetne inteligence v marketingu ter influencer marketing. Program se bo zaklju\u010dil z izdelavo dolgoro\u010dne strategije in dolo\u010danjem naslednjih korakov.<\/span>\u00a0<\/p><p><b><span data-contrast=\"auto\">Cilj dneva<\/span><\/b><span data-contrast=\"auto\">: jasna vizija za trajnostno rast podjetja.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><h3><b><span data-contrast=\"auto\">Vmesne aktivnosti doma (7.\u201313. junij): prakti\u010dno testiranje (5 ur)<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/h3><p><span data-contrast=\"auto\">Udele\u017eenci bodo med sre\u010danji samostojno izvedli 2\u20133 marketin\u0161ke teste, ki temeljijo na na\u010drtih iz prvega dne. Gre za ciljno usmerjeno validacijo marketin\u0161kih kanalov z namenom preveriti, kateri pristopi dejansko generirajo rezultate, kot so ve\u010dja prepoznavnost, ve\u010d konverzij ali pove\u010danje prodaje. S tem udele\u017eenci pridobijo jasne smernice, v katere aktivnosti je smiselno vlagati sredstva, in katere lahko brez \u0161kode opustijo.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><h2><b><span data-contrast=\"auto\">Izvajalci<\/span><\/b><span data-contrast=\"auto\">:\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/h2><p><b><span data-contrast=\"auto\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-11022 alignleft\" src=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-300x300.png 300w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-1024x1024.png 1024w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-150x150.png 150w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-768x768.png 768w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4-12x12.png 12w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-4.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Matic U\u017emah<\/span><\/b><span data-contrast=\"auto\"> \u2013 je izku\u0161en strokovnjak na podro\u010dju SaaS industrije, s preko 15-letnimi izku\u0161njami na podro\u010dju operacij prihodkov, prodaje, marketinga in podpore strankam. Kot direktor operacij prihodkov v podjetju Colossyan, ki je specializirano za AI video produkcijo, je klju\u010den pri uvajanju inovativnih re\u0161itev, ki so bistveno zmanj\u0161ale stro\u0161ke video produkcije za velika podjetja. Matic je soustanovitelj ve\u010d uspe\u0161nih startupov, vklju\u010dno s Support Hero in Kupilokalno.si, ter partner na najve\u010dji konferenci o globoki tehnologiji in umetni inteligenci v regiji, Dragondays. Njegov uspe\u0161en poslovni pristop temelji na strate\u0161kem vodenju in analiti\u010dnemu razumevanju rasti podjetij.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><b><span data-contrast=\"auto\"><img decoding=\"async\" class=\"size-medium wp-image-11023 alignleft\" src=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-300x300.png 300w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-1024x1024.png 1024w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-150x150.png 150w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-768x768.png 768w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5-12x12.png 12w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-5.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Sanja Zepan<\/span><\/b><span data-contrast=\"auto\"> \u2013 trenutno vodja komunikacij pri LUI in magistrica komunikologije, \u017ee od leta 2016 vodi svoj startup. Njeno delo vklju\u010duje vodenje celotne marketin\u0161ke strategije, s poudarkom na dru\u017ebenih omre\u017ejih, influencer marketingu in odnosih z javnostmi. Z njenimi prizadevanji so dosegli omembe v uglednih medijih, kot sta <\/span><i><span data-contrast=\"auto\">The Atlantic<\/span><\/i><span data-contrast=\"auto\"> in <\/span><i><span data-contrast=\"auto\">Forbes<\/span><\/i><span data-contrast=\"auto\">, ter pritegnili ve\u010d sto tiso\u010d pla\u010dljivih uporabnikov.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p>\u00a0<\/p><p>\u00a0<\/p><p><b><span data-contrast=\"auto\"><img decoding=\"async\" class=\"size-medium wp-image-11024 alignleft\" src=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-300x300.png 300w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-1024x1024.png 1024w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-150x150.png 150w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-768x768.png 768w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6-12x12.png 12w, https:\/\/lui.si\/wp-content\/uploads\/2025\/05\/Slike-gostov-za-na-LUI-spletno-stran-za-najavo-dogodkov-6.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Manca M\u00fcller<\/span><\/b><span data-contrast=\"auto\"> \u2013 je vodja marketinga in dogodkov na LUI, kjer skrbi za vsebine, ki povezujejo, spodbujajo rast in ustvarjajo skupnost. Ima ve\u010d kot desetletje izku\u0161enj na prese\u010di\u0161\u010du marketinga, HR in komunikacij, tako v start-upih kot v ve\u010djih sistemih, doma in v tujini. Posebno pozornost namenja uporabni\u0161ki izku\u0161nji, smiselni uporabi digitalnih orodij in gradnji odnosov, ki presegajo enkratno kampanjo. Leta 2024 je pridobila naziv Certified Digital Marketing Professional (Digital Marketing Institute).<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><strong>Kdaj:<\/strong><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><ul><li><span data-contrast=\"auto\">Sobota, 7. 6. 2025 ob 9:00 do 15.00<\/span><\/li><li><span data-contrast=\"auto\">Sreda, 11. 6. 2025 ob 13:00 do 18.00<\/span><\/li><li><span data-contrast=\"auto\">Petek, 13. 6. 2025 ob 9:00<\/span><span data-ccp-props=\"{}\">\u00a0do 14.00<\/span><\/li><\/ul><p><strong>Kje:<\/strong> <span data-contrast=\"auto\">Ljubljanski univerzitetni inkubator (LUI), Vojkova cesta 63, Ljubljana, 2.nadstropje<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-ccp-props=\"{}\">Udele\u017eba je brezpla\u010dna, prijava pa obvezna.\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e476afb elementor-align-center elementor-widget elementor-widget-button\" data-id=\"e476afb\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSfYxz2VNV8YU8inYkKIACr6_BfAWoTagzkwt4nsDh1tdXaSfA\/viewform?usp=header\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">prijava <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4fc02ce e-con-full e-flex e-con e-child\" data-id=\"4fc02ce\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d2ddf7 e-flex e-con-boxed e-con e-parent\" data-id=\"7d2ddf7\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a563ff2 elementor-widget elementor-widget-text-editor\" data-id=\"a563ff2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Program ima za udele\u017eena podjetja naravo de minimis pomo\u010di na osnovi sheme: Program ukrepov MGT\u0160 za spodbujanje podjetni\u0161tva in konkuren\u010dnosti v obdobju 2024\u20132030 \u2013 de minimis (\u0161t. sheme: M001-2632616-2024). Vi\u0161ina de minimis pomo\u010di je 82,19\u20ac na udele\u017eeno podjetje.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">\u00bbAktivnost se izvaja v okviru JR Start-up konzorcij in jo sofinancirata Republika Slovenija in Evropska unija, in sicer iz Evropskega sklada za regionalni razvoj v okviru Programa evropske kohezijske politike v obdobju od 2021 do 2027.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94aa9c8 e-flex e-con-boxed e-con e-parent\" data-id=\"94aa9c8\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9fb80a9 elementor-widget elementor-widget-image\" data-id=\"9fb80a9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"142\" src=\"https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS-1024x142.png\" class=\"attachment-large size-large wp-image-10040\" alt=\"\" srcset=\"https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS-1024x142.png 1024w, https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS-300x42.png 300w, https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS-768x107.png 768w, https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS-18x3.png 18w, https:\/\/lui.si\/wp-content\/uploads\/2024\/02\/Logotipi-SPS.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a6d509 e-flex e-con-boxed e-con e-parent\" data-id=\"6a6d509\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Marketin\u0161ki Bootcamp je brezpla\u010den program v treh delih, namenjen podjetnikom in \u010dlanom ekip, ki se ukvarjajo z marketingom ter \u017eelijo nadgraditi svoje znanje in spodbuditi rast podjetja. 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