{"id":7298,"date":"2023-04-10T08:17:02","date_gmt":"2023-04-10T08:17:02","guid":{"rendered":"https:\/\/lui.si\/?p=7298"},"modified":"2024-12-06T08:23:22","modified_gmt":"2024-12-06T08:23:22","slug":"abc-podjetnistva-2023","status":"publish","type":"post","link":"https:\/\/lui.si\/en\/dogodki\/abc-podjetnistva-2023\/","title":{"rendered":"Postavitev cen, prodaja in optimizacija poslovnih procesov"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7298\" class=\"elementor elementor-7298\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22cde3e2 e-flex e-con-boxed e-con e-parent\" data-id=\"22cde3e2\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ef75a4e elementor-widget elementor-widget-text-editor\" data-id=\"5ef75a4e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><em>Dogodek sofinancirata Republika Slovenija in Evropska unija iz Evropskega sklada za regionalni razvoj. Operacija se izvaja v okviru \u00bbOperativnega programa za izvajanje Evropske kohezijske politike v obdobju 2014 \u2013 2020\u00ab, prednostne osi: \u00bb3 Dinami\u010dno in konkuren\u010dno podjetni\u0161tvo za zeleno gospodarsko rast\u00ab.<\/em><\/p><p style=\"text-align: center;\"><em><a href=\"http:\/\/www.eu-skladi.si\/\" target=\"_blank\" rel=\"noopener\">www.eu-skladi.si<\/a><\/em><\/p><p>\u00a0<\/p><p>Ko podjetje vstopa na trg, se najprej soo\u010di z izzivom, kak\u0161no ceno lahko za svojo re\u0161itev sploh postavi. Tu ni enostavnega odgovora, saj je odvisno, kak\u0161no vrednost prina\u0161a re\u0161itev za kupce, kako kupci sedaj re\u0161ujejo problem in koliko imajo trenutno stro\u0161kov oziroma kak\u0161en oportunitetni prihodek zamujajo. Z dobrim razumevanjem strank, njihovih potreb in na\u010dina dela ter konkurenco na trgu mnogo la\u017eje postavimo ceno in prodajno strategijo.<\/p><p>Naslednji izziv, s katerim se podjetje ob rasti prodaje soo\u010da, pa je zagotovo nov &#8220;modus operandi&#8221;. Podjetje mora vzpostaviti dolo\u010dene procese in za\u010deti delovati druga\u010de, sistemati\u010dno in optimizirano.<\/p><p><strong>S pomo\u010djo razli\u010dnih primerov bomo pokazali:\u00a0<\/strong><\/p><ul><li>kako lahko podjetja s pravilnim razumevanjem strank in konkurence postavijo ceno, ki bo privla\u010dna za kupce, hkrati pa bo zagotavljala ustrezno donosnost za podjetje,<\/li><li>kako podjetja lahko dose\u017eejo ve\u010djo u\u010dinkovitost, manj\u0161e stro\u0161ke ter hkrati izbolj\u0161ajo kakovost svojih izdelkov in storitev.<\/li><\/ul><p>Delavnica bo potekala izrazito\u00a0<strong>prakti\u010dno, saj boste lahko aktivno sodelovali v pogovoru in postavljali vpra\u0161anja.<\/strong><\/p><div><hr \/><\/div><div>Delavnico bo vodil\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/zupanb\/\" target=\"_blank\" rel=\"noopener\">dr. Bla\u017e Zupan<\/a>, docent na katedri za podjetni\u0161tvo na\u00a0<a href=\"http:\/\/www.ef.uni-lj.si\/\" target=\"_blank\" rel=\"noopener\">Ekonomski fakulteti<\/a>\u00a0Univerze v Ljubljani. Sodeluje pri \u0161tevilnih predmetih s podro\u010dja podjetni\u0161tva, \u0161e posebej je specializiran za razvoj novih idej, produktov in storitev. Poleg pedago\u0161kega in raziskovalnega dela je hkrati ustanovitelj in solastnik ve\u010d podjetij v Sloveniji in tujini. Deluje tudi na podro\u010dju svetovanja tako velikim podjetjem kot podjetnikom za\u010detnikom s podro\u010dja inovativnosti, analiz doma\u010dega in mednarodnega trga, poslovnih prilo\u017enosti, tr\u017eenja, financiranja in iskanja novih idej pri razvoju izdelkov in storitev s pomo\u010djo Design thinking in Lean (vitkih) metod.<\/div><div class=\"x_elementToProof\"><hr \/><p style=\"text-align: center;\"><strong>Delavnica je namenjena<\/strong>: startupom in vsem, ki ste na za\u010detku podjetni\u0161ke poti<\/p><p style=\"text-align: center;\"><strong>KDAJ<\/strong><b data-olk-copy-source=\"MessageBody\">:<\/b> ponedeljek, 17. april, od 8:30 do 16:30<\/p><p style=\"text-align: center;\"><strong>KJE<\/strong><b>:<\/b> LUI, Vojkova cesta 63, Ljubljana, 2. nadstropje<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82e9193 e-flex e-con-boxed e-con e-parent\" data-id=\"82e9193\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a56eb28 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a56eb28\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSc4AIK5Gps0JSW_jBJsuFjzg2dnUlqrV_0Gf_MmrdG4rH_6Jw\/viewform\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PRIJAVITE SE ZDAJ!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b546c2 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9b546c2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLScJGoqKoP5TvN6QPkycO8QNOJyvH5Yjb_cOpicJ4JIpMWOEMg\/viewformFAIpQLSc4AIK5Gps0JSW_jBJsuFjzg2dnUlqrV_0Gf_MmrdG4rH_6Jw\/viewform\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-circle\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PRIJAVA NA OSTALE DELAVNICE V SKLOPU ABC+ PODJETNI\u0160TVA!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94a4d8f e-flex e-con-boxed e-con e-parent\" data-id=\"94a4d8f\" data-element_type=\"container\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5acb18 elementor-widget elementor-widget-text-editor\" data-id=\"b5acb18\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\">\u00a0<\/p><p style=\"text-align: center;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-7216 size-large\" src=\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-1024x168.jpg\" alt=\"\" width=\"1024\" height=\"168\" srcset=\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-1024x168.jpg 1024w, https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-300x49.jpg 300w, https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-768x126.jpg 768w, https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-1536x252.jpg 1536w, https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1-18x3.jpg 18w, https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/Logoti_SPOT_2023-1.jpg 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p><p style=\"text-align: center;\"><em>Projekt je sofinanciran s pomo\u010djo Evropskega sklada za regionalni razvoj, Ministrstvo za gospodarstvo, turizem in \u0161port ter SPIRIT, Javna agencija.<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ko podjetje vstopa na trg, se najprej soo\u010di z izzivom, kak\u0161no ceno lahko za svojo re\u0161itev sploh postavi. Tu ni enostavnega odgovora, saj je odvisno, kak\u0161no vrednost prina\u0161a re\u0161itev za kupce, kako kupci sedaj re\u0161ujejo problem in koliko imajo trenutno stro\u0161kov oziroma kak\u0161en oportunitetni prihodek zamujajo. Z dobrim razumevanjem strank, njihovih potreb in na\u010dina dela ter konkurenco na trgu mnogo la\u017eje postavimo ceno in prodajno strategijo.<\/p>","protected":false},"author":4,"featured_media":7329,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[27],"tags":[],"class_list":["post-7298","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dogodki"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lui.si\/en\/dogodki\/abc-podjetnistva-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI\" \/>\n<meta property=\"og:description\" content=\"Ko podjetje vstopa na trg, se najprej soo\u010di z izzivom, kak\u0161no ceno lahko za svojo re\u0161itev sploh postavi. Tu ni enostavnega odgovora, saj je odvisno, kak\u0161no vrednost prina\u0161a re\u0161itev za kupce, kako kupci sedaj re\u0161ujejo problem in koliko imajo trenutno stro\u0161kov oziroma kak\u0161en oportunitetni prihodek zamujajo. Z dobrim razumevanjem strank, njihovih potreb in na\u010dina dela ter konkurenco na trgu mnogo la\u017eje postavimo ceno in prodajno strategijo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lui.si\/en\/dogodki\/abc-podjetnistva-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"LUI\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-10T08:17:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-06T08:23:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lui\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lui\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/\"},\"author\":{\"name\":\"Lui\",\"@id\":\"https:\/\/lui.si\/#\/schema\/person\/db709e9f4661816cdc63ce5d44831e1e\"},\"headline\":\"Postavitev cen, prodaja in optimizacija poslovnih procesov\",\"datePublished\":\"2023-04-10T08:17:02+00:00\",\"dateModified\":\"2024-12-06T08:23:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/\"},\"wordCount\":392,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/lui.si\/#organization\"},\"image\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg\",\"articleSection\":[\"Dogodki\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/\",\"url\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/\",\"name\":\"Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI\",\"isPartOf\":{\"@id\":\"https:\/\/lui.si\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg\",\"datePublished\":\"2023-04-10T08:17:02+00:00\",\"dateModified\":\"2024-12-06T08:23:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage\",\"url\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg\",\"contentUrl\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/lui.si\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Postavitev cen, prodaja in optimizacija poslovnih procesov\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/lui.si\/#website\",\"url\":\"https:\/\/lui.si\/\",\"name\":\"LUI\",\"description\":\"Ljubljanski univerzitetni inkubator (LUI)\",\"publisher\":{\"@id\":\"https:\/\/lui.si\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/lui.si\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/lui.si\/#organization\",\"name\":\"LUI\",\"url\":\"https:\/\/lui.si\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/lui.si\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/08\/LOGO_LUI-1.svg\",\"contentUrl\":\"https:\/\/lui.si\/wp-content\/uploads\/2024\/08\/LOGO_LUI-1.svg\",\"width\":109,\"height\":64,\"caption\":\"LUI\"},\"image\":{\"@id\":\"https:\/\/lui.si\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/lui.si\/#\/schema\/person\/db709e9f4661816cdc63ce5d44831e1e\",\"name\":\"Lui\",\"url\":\"https:\/\/lui.si\/en\/author\/lui_admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/lui.si\/en\/dogodki\/abc-podjetnistva-2023\/","og_locale":"en_US","og_type":"article","og_title":"Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI","og_description":"Ko podjetje vstopa na trg, se najprej soo\u010di z izzivom, kak\u0161no ceno lahko za svojo re\u0161itev sploh postavi. Tu ni enostavnega odgovora, saj je odvisno, kak\u0161no vrednost prina\u0161a re\u0161itev za kupce, kako kupci sedaj re\u0161ujejo problem in koliko imajo trenutno stro\u0161kov oziroma kak\u0161en oportunitetni prihodek zamujajo. Z dobrim razumevanjem strank, njihovih potreb in na\u010dina dela ter konkurenco na trgu mnogo la\u017eje postavimo ceno in prodajno strategijo.","og_url":"https:\/\/lui.si\/en\/dogodki\/abc-podjetnistva-2023\/","og_site_name":"LUI","article_published_time":"2023-04-10T08:17:02+00:00","article_modified_time":"2024-12-06T08:23:22+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg","type":"image\/jpeg"}],"author":"Lui","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lui","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#article","isPartOf":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/"},"author":{"name":"Lui","@id":"https:\/\/lui.si\/#\/schema\/person\/db709e9f4661816cdc63ce5d44831e1e"},"headline":"Postavitev cen, prodaja in optimizacija poslovnih procesov","datePublished":"2023-04-10T08:17:02+00:00","dateModified":"2024-12-06T08:23:22+00:00","mainEntityOfPage":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/"},"wordCount":392,"commentCount":0,"publisher":{"@id":"https:\/\/lui.si\/#organization"},"image":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg","articleSection":["Dogodki"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/","url":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/","name":"Postavitev cen, prodaja in optimizacija poslovnih procesov - LUI","isPartOf":{"@id":"https:\/\/lui.si\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage"},"image":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg","datePublished":"2023-04-10T08:17:02+00:00","dateModified":"2024-12-06T08:23:22+00:00","breadcrumb":{"@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#primaryimage","url":"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg","contentUrl":"https:\/\/lui.si\/wp-content\/uploads\/2024\/12\/ABCpodjetnistvo_17.4.2023_2.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/lui.si\/dogodki\/abc-podjetnistva-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/lui.si\/"},{"@type":"ListItem","position":2,"name":"Postavitev cen, prodaja in optimizacija poslovnih procesov"}]},{"@type":"WebSite","@id":"https:\/\/lui.si\/#website","url":"https:\/\/lui.si\/","name":"LUI","description":"Ljubljanski univerzitetni inkubator (LUI)","publisher":{"@id":"https:\/\/lui.si\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lui.si\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/lui.si\/#organization","name":"LUI","url":"https:\/\/lui.si\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/lui.si\/#\/schema\/logo\/image\/","url":"https:\/\/lui.si\/wp-content\/uploads\/2024\/08\/LOGO_LUI-1.svg","contentUrl":"https:\/\/lui.si\/wp-content\/uploads\/2024\/08\/LOGO_LUI-1.svg","width":109,"height":64,"caption":"LUI"},"image":{"@id":"https:\/\/lui.si\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/lui.si\/#\/schema\/person\/db709e9f4661816cdc63ce5d44831e1e","name":"Lui","url":"https:\/\/lui.si\/en\/author\/lui_admin\/"}]}},"_links":{"self":[{"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/posts\/7298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/comments?post=7298"}],"version-history":[{"count":11,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/posts\/7298\/revisions"}],"predecessor-version":[{"id":7340,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/posts\/7298\/revisions\/7340"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/media\/7329"}],"wp:attachment":[{"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/media?parent=7298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/categories?post=7298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lui.si\/en\/wp-json\/wp\/v2\/tags?post=7298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}