{"id":8472,"date":"2021-09-17T11:15:21","date_gmt":"2021-09-17T11:15:21","guid":{"rendered":"https:\/\/lui.si\/?p=8472"},"modified":"2024-12-10T11:18:22","modified_gmt":"2024-12-10T11:18:22","slug":"kako-intervjuvati-stranke","status":"publish","type":"post","link":"https:\/\/lui.si\/en\/dogodki\/kako-intervjuvati-stranke\/","title":{"rendered":"Kako intervjuvati stranke?"},"content":{"rendered":"
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Dogodek sofinancirata Republika Slovenija in Evropska unija iz Evropskega sklada za regionalni razvoj. Operacija se izvaja v okviru \u00bbOperativnega programa za izvajanje Evropske kohezijske politike v obdobju 2014 \u2013 2020\u00ab, prednostne osi: \u00bb3 Dinami\u010dno in konkuren\u010dno podjetni\u0161tvo za zeleno gospodarsko rast\u00ab.<\/em><\/p>

www.eu-skladi.si<\/a><\/em><\/p>

\u00a0<\/p>

Eden izmed klju\u010dnih razlogov za izvajanje poglobljenih strukturiranih in nestrukturiranih intervjujev je\u00a0identifikacija prilo\u017enosti za nove produkte<\/strong>\u00a0oziroma\u00a0izbolj\u0161ave obstoje\u010dih produktov ali storitev<\/strong>. Podjetja na ta na\u010din identificirajo prave\u00a0probleme oziroma prilo\u017enosti<\/strong>, ki se jih spla\u010da v naslednji fazi re\u0161evati (\u201cdoing the right thing\u201d pristop). Cilj intervjujanja je pridobiti vpoglede, to so spoznanja o\u00a0potro\u0161nikovih motivacijah, \u017eeljah ali frustracijah<\/strong>\u00a0glede dolo\u010denih tem in so osnova za iskanje prilo\u017enosti v bolj\u0161em zadovoljevanju izra\u017eenih in latentnih \u017eelja oziroma potreb.<\/p>

Postavljanje pravih vpra\u0161anj ni tako samoumevno kot se sli\u0161i. \u010ce \u017eelimo pridobiti uporabne povratne informacije, klju\u010dne za razvoj na\u0161ega produkta ali storitve, moramo vedeti,\u00a0koga in kaj spra\u0161ujemo in kaj je na\u0161 cilj<\/strong>. Vse o tem, kako izvesti najbolj\u0161i intervju in kako si s pridobljenimi informacijami pomagati, bomo odkrivali na delavnici.<\/p>

Predavatelj bo\u00a0dr. Bla\u017e Zupan<\/a>, podjetnik, investitor, poslovni svetovalec in docent na katedri za podjetni\u0161tvo na\u00a0Ekonomski fakulteti<\/a>\u00a0Univerze v Ljubljani.<\/p>

\u00a0\"bo\u0161ko<\/p>

\u00a0<\/p>

Delavnica je namenjena<\/strong>:\u00a0LUI predinkubirancem in inkubirancem ter vsem, ki so na vstopni to\u010dki v podjetni\u0161tvo.<\/p>

\u00a0KDAJ<\/strong>: ponedeljek, 27. september, od 10. do 13. ure<\/p>

KJE<\/strong>:\u00a0ONLINE<\/strong><\/p>

*Delavnica je brezpla\u010dna! Pohitite s prijavo, \u0161tevilo mest je omejeno!<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tPRIJAVI SE zdaj!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u00a0Vabljeni!<\/h4>

LUI team<\/h4><\/div><\/div><\/main><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Eden izmed klju\u010dnih razlogov za izvajanje poglobljenih strukturiranih in nestrukturiranih intervjujev je identifikacija prilo\u017enosti za nove produkte oziroma izbolj\u0161ave obstoje\u010dih produktov ali storitev. Podjetja na ta na\u010din identificirajo prave probleme oziroma prilo\u017enosti, ki se jih spla\u010da v naslednji fazi re\u0161evati (\u201cdoing the right thing\u201d pristop). Cilj intervjujanja je pridobiti vpoglede, to so spoznanja o potro\u0161nikovih motivacijah, \u017eeljah ali frustracijah glede dolo\u010denih tem in so osnova za iskanje prilo\u017enosti v bolj\u0161em zadovoljevanju izra\u017eenih in latentnih \u017eelja oziroma potreb.<\/p>","protected":false},"author":4,"featured_media":8473,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[27],"tags":[],"class_list":["post-8472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dogodki"],"yoast_head":"\nKako intervjuvati stranke? - LUI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lui.si\/en\/dogodki\/kako-intervjuvati-stranke\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kako intervjuvati stranke? - LUI\" \/>\n<meta property=\"og:description\" content=\"Eden izmed klju\u010dnih razlogov za izvajanje poglobljenih strukturiranih in nestrukturiranih intervjujev je identifikacija prilo\u017enosti za nove produkte oziroma izbolj\u0161ave obstoje\u010dih produktov ali storitev. 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